Email newsletters are an important marketing and communications tool for many businesses. You can stay in touch with past customers, market your products to those who have expressed interest but haven’t yet purchased, and get extra exposure for your sales and promotions. Email is an extremely cost effective marketing method and it is likely to produce a higher return on investment than any other type of marketing or advertising…
Crafting a brand new layout from scratch requires a lot of smaller pieces along the way. Internal pages don’t all look the same and these pages require some extra work to organize great designs. While the homepage is often seen as the most important mockup, internal page mockups prove quite useful when it comes time to start development.
The following examples and ideas should be invaluable to any designers working on a new contact page design. This may be for your own portfolio or even a large corporate website. I want to focus on specific trends and design techniques which can be used to create a stunning contact page with all the useful tidbits and knick-knacks…
For e-commerce websites the design and layout of the site can have a huge impact on sales because of usability, in addition to just the importance of making a good first impression with new visitors. A well-designed e-commerce site will provide the user with a much more pleasant experience and will make it easier for them to browse, search, and complete the checkout process.
In this post we’ll showcase 50 e-commerce sites that look great. You’ll notice that product photography is equally important to the look of an e-commerce website as the layout and graphic design. Sites that showcase the products effectively will be far more successful as a result. Hopefully this selection will provide you with some inspiration that can be put to good use in your own work.
Modern websites are expected to be much more interactive than previous decades. Website design isn’t just about content anymore. It’s about clean user interactivity for reading and browsing through content. Web designers have to consider the behavior of visitors and how design can affect that behavior.
This post catalogs a few clarification methods which can be employed during the interface design process. It’s wise to formulate a plan before even starting a design mockup. This way you’ll have a finely-tuned direction for the website and its interactive elements. Once you understand more about design clarification you’ll have an easier time focusing on the bigger picture of user experience…
Back in 2008 I was a freelance web designer just starting out, exploring WordPress for the first time and all the wonders of web development. It seemed – at the time – like there was just so much to learn. Far too much for any one person to be able to master. Now I look back on those as “the good old days” – when I could open my RSS reader and go through just about every great web design blog out there, including Vandelay Design.
Today, I run one of the web’s newest and most shiny publishing platforms, called Ghost. We launched 2 years ago and currently turn over $411,000 in annual revenue (you can watch this live on our public revenue dashboard and have just under 300,000 users. It’s been quite the roller-coaster ride! But I’m getting ahead of myself: Let me tell you how this whole thing got started…
Today I’m sharing my picks for the most beautiful top food blogs that leave readers drooling over their whisks. These blogs boast gorgeous food photos as well as exemplary site designs that earn them each a place on the top shelf.
These blogs were selected based on their design style, their exquisite photography, and, in many cases, their unique approach to the concept of food.
Take a look at these food blogs and choose which is your favorite…
Every now and then we like to publish a showcase of well-designed websites from a particular industry, and today we’re focusing on some of the best real estate websites in the industry. The showcase includes sites of real estate companies, rental properties, housing communities, office complexes, and more…
Web designers have taken on many more roles in just the past few years. It’s now quite common to find designers who also specialize in frontend development, UX design, and even some backend development. One of the newest trends of responsive design is crafting a single base of HTML/CSS code which can fit properly into any browser window.
There is an intricate balance between desktop and mobile web browsers. Now more than ever it’s crucial that web designers find a balance for all users in every major website. Responsive web design is more than just supporting mobile devices – It’s truly about creating flexible layouts with page elements that can shift and rearrange themselves according to the current viewport.
In this post I’ll explore some responsive web design ideas to help get your creative juices flowing and hopefully leave you feeling ready to make some changes to your sites if needed…
For much too long, email has been the main medium for communication at work. While email isn’t going away, team communication platforms like HipChat are allowing for more collaborative and productive communication experiences between co-workers.
HipChat combines every communication method you’d ever need—IM, group chat, screen sharing, file sharing, link sharing, video and voice calling—into a single solution. Working remotely, working across time zones, and working with the person right next to you becomes infinitely simpler and more efficient…
The age-old battle between designers and their clients rages on. Your client expects a certain type of design from you. They give you examples of what they want. Then they share their goal for this design, and your heart sinks. You know that they need something entirely different than what they expect to accomplish this goal.
Steve Jobs said something very wise about designing a product for a customer: “It’s really hard to design products by focus groups. A lot of times, people don’t know what they want until you show it to them.” And the same is true of design clients.
Now, of course, some clients are the perfect client. They tell you their needs, their goals, and may even give you a couple of examples, but they leave the whole of the project up to you. When you present your design, they are in love and can’t wait to hire you for their next project.
But many times, designers have to be prepared to either sell their soul (i.e. creative pride) to get paid or be prepared to walk away from a project into which they have already put too much time. Any time you cross a client, you will probably need to be prepared for one of these worst possible outcomes. Remember the saying, “Prepare for the worst and hope for the best”?
Very often, you may only have to compromise a little on your design pride to get to the invoicing part of the job. But disagreeing with a client’s opinion is no light matter, which is why you need to know exactly why you should not always design to client expectations…
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