Drag-and-drop WYSIWYG website builders have always been a topic of mixed opinions, and strong feelings, in the web design and development industry. While WYSIWYG editors and builders have been popular for quite some time, in recent years new options have emerged and in some cases the quality of code produced has improved. With the massive numbers of users that industry leaders like Wix have been able to amass, it’s not a wise decision for most designers and developers to simply ignore WYSIWYG website builders.
If you’re a designer or developer that focuses on larger, more costly projects it is highly unlikely that your clients will decide to build their own website with a drag-and-drop editor. However, the vast majority of freelance designers and small studios work with many clients on small projects with very tight budgets. In these situations the clients may be looking at do-it-yourself options as real alternatives to hiring a designer/developer to create the site for them.
The potential of losing clients to do-it-yourself alternatives isn’t the only way that these website builders can impact designers. Some of the options are created specifically with designers in mind, with the goal of allowing designers to be able to create websites for clients in a more efficient way that will lead to better profitability for the designer. Because the quality of these options, for example Squarespace, have improved in recent years, a growing number of designers are using these drag-and-drop builders to create websites for clients rather than coding everything from scratch. With small projects and limited budgets, these options may allow a designer to turn a profit on a project that would otherwise not be worth their time.
Additionally, other website builders exist specifically to allow designers to create their own portfolio website and show off their work. These options can be great for designers that don’t code, for students who want to show their work to help land a job, and for designers who need to get a portfolio online quickly.
In this article we’ll take a detailed look at the topic of website builders. We’ll look at 13 of the leading options, along with pros and cons of using a website builder. This is not intended to be an all-inclusive list of every website builder that is available. There are literally hundreds of options out there. In this article we’ll look at some of the most popular options, and we’ll also look at some that are created and marketed more towards designers. Of these options 3 of them work with WordPress and 2 of them are specifically for creating portfolio websites.