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30 Text Effect Tutorials for Adobe Illustrator

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Adobe Illustrator provides designers with an excellent opportunity to create amazing effects with text. And best of all, your work will be in vector format so it can be scaled to any size and remain sharp.

This article features 30 of the best Adobe Illustrator tutorials for working with text. While there are more tutorials available for working with text in Photoshop, I think you’ll see from this selection that there’s plenty of potential for text effects in Illustrator.

Adobe Illustrator Text Tutorials

From this selection of tutorials, you’ll learn a wide variety of different techniques, and you’ll be able to create text effects of all different styles. Regardless of what style of text effect you need, you’re almost guaranteed to find something that can help within this selection of tutorials.

Create a Colorful Retro Style Rainbow Text Effect in Illustrator

Create a Colorful Retro Style Rainbow Text Effect in Illustrator

This tutorial from Chris Spooner teaches a simple process to create this ’70s-’80s inspired text effect. You could use this to create a poster, album cover, or even a t-shirt design. It’s a fun effect, and even beginners can handle it.

3D Gold Type Encrusted with Jewels

3D Gold Type Encrusted with Jewels

This 3D gold text is perfect for flyers and product advertisements, but you could also use it for many other purposes. This one is a little more complex and will take some time to complete (2-3 hours). This one is for you if you’re a moderate to advanced Illustrator user looking to learn a fantastic new technique.

Isometric Type Effect in Adobe Illustrator

Isometric Type Effect in Adobe Illustrator

This tutorial shows how to use the Extrude & Bevel tool to create this awesome, brightly-colored 3D text. Experiment with different fonts, colors, and settings to see what you can come up with.

Retro 70s Style Striped Logo Type Effect

Retro 70s Style Striped Logo Type Effect

Here’s another retro ’70s-inspired text effect (try it with one of these ’70s fonts). In addition to the striped effect, the tutorial shows how you can easily add texture to complete the effect. This one is perfect for merchandise, packaging, and other designs with a retro feel.

Gradient Lettering in Illustrator

Gradient Lettering in Illustrator

This tutorial starts by using the brush tool to create hand lettering. The gradient and shadow that you’ll add make the text stand out. This more advanced tutorial may be difficult for beginners, but experienced Illustrator users will love it.

How to Create a Shaded Type Effect in Adobe Illustrator

How to Create a Shaded Type Effect in Adobe Illustrator

Chris Spooner shows how you can give text a 3D look with some creative shading. Of course, you’ll need a font with some loops or overlaps (check this list of cursive fonts). I love the end result with texture and the subtle 3D look.

Create an Awesome Chrome Typography Piece in Adobe Illustrator

Create an Awesome Chrome Typography Piece in Adobe Illustrator

This retro text effect is perfect for posters and other designs that feature large text. You’ll be creating custom lettering, so it’s a lot of fun and a great technique to learn. The concepts covered here can be used in your designs for many different purposes, including logo design.

Create 3D Letters Without the Use of 3D Tools in Adobe Illustrator

Create 3D Letters Without the Use of 3D Tools is Adobe Illustrator

You can use this technique to give a 3D appearance to any text. The example uses a basic sans serif font, but you could use the same approach with a different type of font to get a much different look.

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Creating Simple Origami Style Typography in Illustrator

Creating Simple Origami Style Typography in Illustrator

Rather than starting with an existing font, this tutorial shows how to use shapes to create the origami text effect. Of course, you can follow the tutorial and create the text effect shown above. But you can also get creative with the shapes and create something of your own.

How to Create an Editable Retro Text Style

How to Create an Editable Retro Text Style

This effect works with live text, which means you can change the words or letters without needing to recreate the effect from scratch. That’s a huge advantage and you can save the effect to quickly use it any time you want.

Create a Chalkboard Type Treatment

Create a Chalkboard Type Treatment

We have a collection of chalk fonts you can use for this type of effect, but it’s always helpful to know how to create an effect from scratch. If you can’t find a font that has the exact chalk effect you want, you can follow this tutorial to create your own custom text effect.

Create a Chrome Text Effect in Illustrator

Create a Chrome Text Effect in Illustrator

This shiny chrome effect can be helpful for ’80s and ’90s-themed designs. You’ll use a combination of gradient fills and outlined text to get this fantastic chrome look.

How to Create a Comic Book Text Effect in Illustrator

How to Create a Comic Book Text Effect in Illustrator

This tutorial uses the BoldenVan font, but you could use any other comic book font for a similar look. You’ll learn how to create the background from scratch.

Create a Mummy Text Effect

Create a Mummy Text Effect

Here’s a fun Halloween-inspired text effect that’s sure to stand out. You can use it for posters, book covers, or Halloween-themed designs.

Create a Polished Raised Type Treatment

Create a Polished Raised Type Treatment

This intermediate-level tutorial shows how to make a basic 3D text effect that could be used for various purposes. It uses gradients and drop shadows to create a beautiful effect.

Turn Any Font Into a Sketch Font

Turn Any Font Into a Sketch Font

This beginner-level tutorial shows how to create a realistic sketch effect with any font, and it takes only a few minutes. You’ll have a lot of fun applying this effect to different fonts and checking out the results.

Blueprint-Style Text in Adobe Illustrator

Blueprint-Style Text in Adobe Illustrator

This tutorial is similar to the previous one in creating a sketched or doodled text effect. You can use this technique for construction-related designs, including brochures, flyers, advertisements, and logos.

Creating an Environmentally Friendly Green Type Treatment

Creating an Environmentally Friendly Green Type Treatment

This text effect is perfect for eco-friendly designs. If you’re creating a poster, brochure, or even a logo for a “green” company, use this approach to create a design that helps with branding.

Ornate Lettering Process

Ornate Lettering Process

I love this custom type treatment that can be used for many different purposes. This technique will be useful if you’re designing a t-shirt, album cover, or product packaging.

Create a Swirly Type Treatment

Create a Swirly Type Treatment

This tutorial is pretty simple, and you can experiment to create your own custom effect. This is ideal for creating logos or giving a custom look to text in any of your designs.

How to Create Colorful Neon Text with Adobe Illustrator

How to Create Colorful Neon Text with Adobe Illustrator

Neon text is helpful for retro-themed designs. This tutorial shows how to transform a basic sans serif font into something more unique.

Let’s Make a Playful Yet Robust 3D Letter Design

Let's Make a Playful Yet Robust 3D Letter Design

This tutorial has been around for a while, but it’s a good one. This unique 3D effect can be used for designing posters, book covers, children’s designs, and more.

Old School Type – Line Gradients

Old School Type - Line Gradients

If you design logos, you’ll appreciate this technique. The end result is a unique design, and you can certainly tweak the steps in the tutorial to create something of your own.

Type on a Path Options

Type on a Path Options

This beginner-level tutorial covers a topic that will be useful in many of your designs. Instead of teaching a specific effect, the article covers the options available for putting text on a path, and how you can use them.

Create a Christmas, Knitted Text Effect in Adobe Illustrator

Create a Christmas, Knitted Text Effect in Adobe Illustrator

This tutorial is Christmas-themed, but you could use the same technique for other types of designs. The end result is knitted text that looks surprisingly realistic.

Creating a Bazinga! Text Treatment in Adobe Illustrator

Creating a Bazinga! Text Treatment in Adobe Illustrator

Fans of The Big Bang Theory will love this one. It’s a relatively simple process but fun to use when the opportunity arises.

Screen Print Text Effect in Illustrator

Screen Print Text Effect in Illustrator

You’ll need the Fibre vintage font to follow along with this tutorial. You’ll add a print texture and the overprint to create the end look you see above.

Create a Paint Roller Illustration with a Grungy, Paint Text Effect

Create a Paint Roller Illustration with a Grungy, Paint Text Effect

This paint roller technique can be fun for using in the designs of posters, book covers, and more. In addition to the “text,” you’ll also learn how to create the paint rollers from scratch.

How to Create a Comic Style Text Effect in Illustrator

How to Create a Comic Style Text Effect in Illustrator

We’ve featured several tutorials for working with 3D text, and here’s one more. This one shows how to create a comic-style text that you’re sure to love.

Create Graffiti Text in Illustrator

Create Graffiti Text in Illustrator

To follow this tutorial, you’ll need the Street Hustle graffiti font, Splatter & Smear Brushes, and the Vector Brick Wall Textures, all from Envato Elements. With the help of these resources and the techniques covered in the tutorial, you’ll have graffiti text that adds a fun element to your design.

For more tutorials, please see: